LOS ANGELES, Calif. -- Jason Layden announced that his new PlyoJam workout video will be available for purchase exclusively from PlyoJam.com on October 13, 2014. The workout video, entitled PlyoJam Dance Burnout!, will be available both as a DVD and as an HD digital download. Either version will cost $9.99.
PlyoJam is an innovative AAFA-certified cardio-dance workout designed by Jason Layden, which infuses dance into the body-shaping power of plyometrics. Plyometrics are exercises that make muscles use maximum exertion and strength in the briefest time possible, usually through rapid, high-intensity movements.
PlyoJam Dance Burnout! features eight exclusive original songs by Los Angeles band, Hotel Lobby, and focuses on keeping the workout short but effective. The main workout is only 30 minutes long, and there are three five-minute Burnout Sessions included as a bonus. The DVD and digital download include the same content, but the digital download makes it possible for the workout video to be watched on most mobile devices from any location.
Layden is ensuring this video is available to consumers before the end-of-year holiday season, the most common time that people need help getting their health goals in order. He explained: “It’s much more difficult to stick to good habits as the weather gets colder, the days get shorter, and extreme food indulgences are encouraged by everyone around us. Being able to workout at home is so much easier for a lot of people with busy schedules, and I want to make sure I give people a chance at having PlyoJam available to them anytime and anywhere it was convenient for them.”
Along with this new workout video, there are many new features available on PlyoJam.com, including PlyoJam instructor online certification, including the Elite Team subscription, finding PlyoJam class locations, merchandise, and more. “There are so many ways for people to collaborate in the PlyoJam experience and join in the dance fitness revolution. We are making PlyoJam.com the hub for people to share in the excitement and fun.”
WATCH THE EXCLUSIVE TEASER
http://youtu.be/R1mJCI0yp94
ABOUT PLYOJAM
PlyoJam is an innovative new fitness workout dedicated to getting you in the best shape of your life. It combines a true cardio dance format with a carefully choreographed plyometrics infusion to create the ideal body shape you’re after while having a great time. Sensing a need in the current marketplace for modern cardio-dance fitness that focused on burning calories, PlyoJam was born out of Layden’s devotion to making being healthy more than just a trend – he wants people to rediscover the thrill of exercise. Find the all new PlyoJam information, products and services atwww.plyojam.com.
Contact
Alex Paris, Westmoreland Media
