ALBANY, N.Y. -- Mobile applications continue an explosive growth phase. There can be no doubt that several factors have led to this including data speed improvements from 3G to 4G, Apple’s pioneering and Google’s entry into the mobile OS arena, mobile application store expansion with open development, and the overall rapid penetration and usage of smartphones. We see the fourth generation (4G) of cellular via the LTE standard contributing a particularly profound effect on mobile application evolution.
Mobile apps are more than just a direct to consumer phenomenon as leading enterprise companies take mobile apps seriously. Just as over a decade ago every company needed an attractive, useful website, today leading companies are focused on compelling mobile apps. Savvy companies are leveraging mobile apps to their advantage with native custom mobile application development a top priority for IT organizations.
This report assesses the current state of the industry and evaluates mobile app development best practices and success factors, impact of mobile data improvements on apps, and provides a comparative analysis of native apps vs. HTML5 based applications. The report analyzes mobile application impact on future developments within key industry verticals such as healthcare, financial services, and others.
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The report also provides a global forecast for mobile applications segmented by mobile OS and App Store and mobile OS and Business Model:
Global Mobile Application Revenue by App Store 2013 - 2018
Amazon App Store
Apple App Store
Bada App Store
BlackBerry App World
FireFox OS
Google Play
Kindle App Store
Nokia App Store
Nook App Store
Tizen
WebOS App Store
Windows Store
Others
Global Mobile Application Revenue by Business Model 2013 - 2018
Virtual Goods
Advertising Revenue
Subscription Revenue
Download Revenue
Target Audience:
Mobile network operators
Mobile handset manufacturers
OS and application store companies
Wireless/Mobile application developers
Wireless/Mobile infrastructure providers
Personal computing device manufacturers
Services infrastructure and outsourcing providers
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