LONDON, U.K. -- Buying Christmas gifts online saves time and money. But finding unique gifts, that hold real meaning, from large online retailers isn’t easy. Recently launched jewellery marketplace Libertons provides a platform to buy unique, individual pieces of antique and vintage jewellery directly from independent jewellers.
In December 2012 UK internet users visited online retail websites 2.8 billion times (1). With this number set to increase in 2013 (2) it’s more important than ever for consumers to be able to find the quality gifts they would expect to buy in local bricks and mortar shops.
Libertons lists a range of individual pieces of jewellery. From Art-Deco pearl bracelets to Edwardian diamond rings, shoppers can find jewellery from all antique periods. Every piece of jewellery on the website is an individual, and users can quickly contact jewellers through the website to purchase an item and get it delivered in time for Christmas.
Managing Director of http://www.libertons.com, Matthew Betts, said “Buying a gift for a loved one that is unique will show you’ve put some thought in, and not just dashed to the shops on Christmas Eve. At Libertons we’re making this task as easy as possible for online shoppers, by connecting them with independent jewellers and their diverse stock of stunning individual jewellery.”
Antique and vintage jewellery provides some unique advantages over high-street jewellery when gift giving:
- History: Antique jewellery will often have a fantastic history, potentially having been made or owned by well known historical figures. The jeweller will be able to give a full backstory and history of the item.
- Rarity: Antique jewellery items will be individual and no longer in production. Mid-19th century items and earlier will not have been mass-produced and often hand-made by individual jewellers, ensuring each piece is a one off.
- Style: Each antique jewellery period has its own distinct style, from Georgian floral designs to Retro chunky designs, providing a look that is no longer available in today’s jewellery styles.
The attached image displays an affordable single strand antique pearl bracelet available on Libertons - http://www.libertons.com/items/a-single-strand-pearl-brac...
Buying unique and special gifts isn’t impossible. Libertons provides quick and easy access to beautiful antique and vintage jewellery that can’t be found anywhere else online.
(1) experian.co.uk/blogs/latest-thinking/2013/01/online-retailing-top-stats-of-christmas-2012/
(2) retailresearch.org/shoppingforxmas.php
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