KELOWNA, Canada -- THe 30 year old independant record label Cheektowaga records (http://www.cheektowagamusic.com/) teamed up with The Urban Survivor founder (http://theurbansurvivor.org/) to release the single Nightscapes worldwide via I-tunes (https://itunes.apple.com/ca/album/obtuse-symmetry-organiz...).

written and produced, by label founder Herb V, using the alias V. Random, this single marks a departure from the normal alternative rock fare Herb V. is known for.

The release date is set for Oct 1, 2013 and on that date, the founder of the company Herb V. has vowed to roast and eat 13 fuzzy white little kittens to celebrate the madness that the record and music business has become and to also remember his own homeless roots.

Anyone is invited to join says Herb " as long as you bring your own BBQ sauce, and beverages."

Herb explained that it's quite common for the homeless to eat wandering pets, as a way to survive and it helps control the animal population as well.

Cheektowaga records is known for the bizzare sometimes irrational promotional events, lets hope this is another ?

Kitten eating aside, download the track " Nightscape " on Itunes for a good cause,

Mark Dale, Daily marketing and PR.