ORLANDO, Fla. -- The aim of the company is encapsulated in its name – it aims to impact not only the markets that it operates in, but also the local community that is necessary for the survival of the business. Without the local community and surrounding areas getting involved with Impact Marketing projects or becoming represented by the firm, then it wouldn’t exist.
For this reason, both management and team members at the company are dedicated to ensuring that they use their position in the community to help people that are less fortunate. The most recent initiative by the team was on behalf of LeRoy Henderson, who decided to make a donation to Give Back Nation on behalf of the whole company.
Give Back Nation is an important organization that helps businesses donate to projects that require funding. It lets you meet and learn with others who wish to give back, as well as design fundraisers, give to different causes or access information about different charities. The donation that was made was to provide assistance to a number of different charities throughout the Florida area, including causes that help local people in need. The Give Back Nation organization is a great way for companies to give back, and a member of management told us that they are pleased to be able to support the initiative as well as the ultimate cause.
“We’re very much fond of Give Back Nation. It’s a great way for us to make a contribution if we don’t have that much time on our hands, and we know that the money we give goes to important causes in our local area. Give Back Nation helped nearly 2,000 causes in 2012, and they raised more than $240 million dollars. In the future, we’ll be continuing to help the organization when we haven’t got the time to do something directly.”
Impact Marketing has also made time to begin working with a local community outreach center. The company has recently started work with the center to host a back-to-school supplies and clothing drive. This is designed to help families who are less fortunate and who need clothing and stationery to help their children through the coming school year. The company team will be meeting with the manager of the outreach center to take a tour of their facility, and to learn about other ways the business can get involved.
“We’re also very pleased to announce that we will be working with a local community outreach center,” management continued. “This is a very worthy cause and is a more direct way for us to help the local community. We’re looking forward to hosting the event, and we’re already doing really well in gathering clothing and supplies to help the local children with their upcoming school year. This really is no hassle for us, and is in fact a real joy. We love meeting the local community, and we feel so privileged to be able to give back to the people who live in our community and those who have supported us during our journey as a business.”
The Community Food and Outreach Center, which is the center that Impact Marketing has begun work with, has a mission to “provide a hand up for those in need, helping them break free from poverty by offering hunger relief, crisis care, transformative education and employment training opportunities”. Impact Marketing aims to do much more once the drive is over, and has made it clear that they will be keeping in touch with the workers at the center in the future. The vision of helping all local children, making every stomach filled and every spirit lifted, is something that Impact Marketing associated with easily.
Continued Success Means There is More for Impact Marketing to Give
Impact Marketing will be able to do even more for the local community as the business grows, and currently, trends are showing that there is no reason why the company cannot continue its success. The cosmetics industry, in which Impact Marketing operates predominantly, is currently valued at a massive $300 billion. Kline and Company, the same people who made the valuation, has also suggested that the industry continues to grow at an average of 4.5% every year. Combined with Impact Marketing’s innovation marketing and sales strategy, it suggests there is no sign of slowing down for the company.
As the company continues its successes and expansion, it has promised to continue giving back to the local community and working with causes that benefits those who are less fortunate. This is great news for the local community, and indeed great news for cosmetics companies. With such expansion, there will be opportunities to be represented by Impact Marketing and their friendly, creative and professional team who are dedicated to giving customers the chance to learn about products and clients the opportunity to create an unforgettable brand and campaign.
About Impact Marketing
Impact Marketing is a sales and marketing company that originated in Orlando, Florida and today represents companies from all over the country. The marketing and sales firm provided direct promotional strategy for clients that need to create brand awareness. Impact Marketing does this by connecting with customers and giving them an opportunity to experience products first hand. Representatives use the extensive network of retail partners that Impact Marketing has to offer as many customers as possible the chance to learn and experience the latest in cosmetics products, or indeed, products from other industries.
Through the use of direct promotion, clients show customers that they care about them. This creates great brand awareness, and gives customers the chance to discover the rest of a product line. With expert representatives, customers experience products and make a better-informed purchasing decision. What’s more, this method time and time again proves to out-perform traditional forms of advertising. It expands reach, creates brand loyalty and gives customers a number of benefits. One such benefit is the chance to enjoy introductory prices, which may otherwise not be available through other methods.
