DELHI, India -- There are 5 basic tasks that you have to do every day to keep your website on top.
1. You have to start by handling your links. This requires ensuring that all of your current links are active. Also, you should see if you do not know about any websites linking to you. In case, your site includes a large number of links you should ensure that they are not getting out of control and eliminate whatever is not relevant. Furthermore, ensure that your links are adequately labeled to mirror the page, which they link to.
2. Re-order your links, placing the best ones first, and placing them into categories if you have a large number of links. Also, if you have a links page having 25+ links it is a good approach to turn it into a directory of some kind, this could help you in getting more links for your site in return for back links on the directory which you have created. Furthermore, you don’t need to keep a link if you are not getting the backlink that you must get, therefore, check the sites that you link to and ensure that if there are any back links because of you.
3. Process link request emails. If you receive requests for a link exchange, reply quickly. Only some mails are good, and you should be sure to check any site that would like you to link to it. In case you are declining a link request let the web site admin know why. Maybe you have an incite that they do not have. They may fix a few things after which they become excellent link partners in the long run. It is common courtesy to let the web master know as to whether or not you want to exchange links within two or three days of getting a request. Web masters will be pleased if you send them a personalized message with regards to your approval or disapproval of the exchange of links.
4. Check link exchange forums. This is a related aspect to the above with the exception that, in this case, it is difficult to monitor all of the people who can request links from your site. There is lots of spam on these kinds of things as well as many really bad and worthless sites. If you come across such a site or forum member, let them know about your concerns with what they are doing and inform them to an administrator/moderator if they do not behave in a suitable way. It is very important that this type of forums must be kept clean, or a search engine may think of it as a link farm rather than an exchange service.
5. Lastly, you should check each function of your website, to be sure it’s still working correctly. The dynamic content that you're going to include at some point must be presented properly. Any messages that are sent on the fly must not be sent at inappropriate times. The main difference between a quality dynamic site and an average dynamic site is that, in a quality dynamic site, all content material is delivered at the proper time and everything looks static and planned out.
Don't rush with your website and ensure that you do all you can for it every day. By regularly updating anything new, you find can keep search engines returning to spider more often. Updates are very important, and if you can observe the patterns here of assuring the quality and accuracy, you will probably be able to think of alternative ways you can insure your visitors satisfaction and your increased traffic, link count, and search engine rankings.
Never accept link to someone’s website without requesting a link in return, unless they offer to pay you - even then, you should think one more time. All of your incoming, as well as outgoing links, have to be relevant to your site’s content for you to be positioned high in search engines like google.
Basic Link Checks.
Some websites use robots.txt to prevent search engines from indexing the links pages, in the wrong belief that outgoing links will add up against them. To confirm, just retype the URL along with robots.txt at the end (such as, http://www.site.com/robots.txt). If you notice a page saying ‘Disallow’ and possesses the URL of their links page, in that case they’re not allowing crawlers index that web page. Don’t trade links with that website.
You also need to check to see in case the website has been ‘cloaked’, and report it to the search engines if it is. You don’t have to get involved with these people, it is preferable to have them banned.
Does the site giving you a link has PageRank? Whether or not they do, you should look at the way it falls between the first page and the links page. Remember that new pages require some time for getting ranked, so PR0 doesn’t necessarily imply a site which will not have any PageRank.
Take a glance at how many links are on the webpage already. There shouldn’t be more than 20 links - when the website breaks this rule, don’t even think about it.
Take a glance at how many links are on the webpage already. There shouldn’t be more than 20 links - when the website breaks this rule, don’t even think about it. Lots of webmasters accumulate links, believing they’re helping their rankings, however, it just has the result of making them appear like link farms. Most of them don’t even involve linking for the big spam industrial sectors, such as casinos and adult content. There’s no reason of a link from a website that takes links from just anywhere.
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