LOS ANGELES, Calif. -- Boulevard Nightlife Group (BNG), Management Company of TCL Chinese Theatre, opened the doors of the historic theatre to ASCAP’s Vanguard Award recipient Kendrick Lamar for a private and exclusive event on Saturday, June 30, 2013.
BNG rolled out the red carpet on the famous Hollywood Walk of Fame for the private event. Celebrities including Logan Browning of VH1’s Hit The Floor, Walter Jackson of BRAVO’s Housewives Atlanta, Grammy award-nominated singer-songwriter Kevin McCall, LeToya Luckett, R&B recording artist Mel Buckley and TDE’s own Jay Rock, all paused for photo opportunities before heading into the lobby for the main event. The lobby of the historical TCL Chinese Theatre was branded with pictures and direct quotes from TDE artists, it was transformed into a standing room only concert venue complete with a performance stage, where Kendrick Lamar was presented with his first-ever plaque by Interscope for the Platinum certification of his album, Good Kind, M.A.A.D City.
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ABOUT BOULEVARD NIGHTLIFE GROUP
Boulevard Nightlife Group (BNG), is a Los Angeles based hospitality company. Within the last two years BNG has become a reputable brand in the industry. Operating the marketing and management of Couture, Lure, Hemingway's Lounge, Supperclub LA, Roxbury, Writer's Room, TCL Chinese Theatres, and Two Bunch Palms Spa & Resort, the vast portfolio of entertainment venues maintained by BNG provide unique experiences and emphasize customer service to a wide range of clientele. The BNG team identifies target audiences, creates unique programming, develops strategic promotional campaigns, seamlessly operates it's venues based upon the value of raising the general public’s perceptions of entertainment and service. For More On Boulevard Nightlife Group visit: http://bng.la
ABOUT THE SHERISE ENTERPRISE
The SheRise Enterprise is a Public Relations, Event Management and Social Media Marketing firm dedicated to providing high quality service that helps take our clients to new heights. The SheRise Enterprise has extensive experience in creating tailor-made campaigns and events built to maximize our clients brand-building efforts. Sherise Ford, the company’s Founder and CEO, has helped produced events for Carnivo Unlimited, VH1, The Los Angeles Department of Children and Family Services and Jimmy Choo just to name a few. The relationships she has formed within the industry have landed her clients placements in mass media markets like KTLA, In Touch Weekly and Star Magazine. For The SheRise Enterprise visit: http://sheriseford.com
