Florida family-owned retailer breaks company record from guest and partner donations
ORLANDO, Fla. , Oct. 25, 2023 - ABC Fine Wine & Spirits (ABC), Florida's largest family-owned and operated wine and spirits retailer, raised a record-breaking $363,000 during its annual National Pediatric Cancer Foundation (NPCF) fundraiser, through generous donations from guests and a partnership with Constellation Brands.
ABC has helped raise more than $2 million since 2011 for the fight against pediatric cancer through NPCF.
Guests could donate by rounding up their purchase amount at the register or by donating any amount. Additionally, a portion of every bottle purchased of select Constellation Brands wines, including Kim Crawford, Meiomi, and other well-known labels, were donated.
"Our collective efforts aim to make a meaningful difference in the battle against pediatric cancer, and we couldn't do it without the amazing support of our guests and Constellations Brands year after year," said ABC Sr. Executive Vice President Jess Bailes.
As a top-rated children's health charity, the Tampa-based NPCF has created a collaborative network with over 30 cutting-edge hospitals across the country working tirelessly to develop less toxic, more effective treatment options for pediatric cancer. This donation will help find ways to reduce the side effects of current treatments and improve survival rates.
To learn more about ABC and NPCF's partnership, watch the video here.
To donate to NPCF, click here.
Keep up with ABC: Instagram, Facebook, TikTok, Twitter and YouTube.
Media Contact
Mary Lytle
Sr. Manager of Digital Advertising
mlytle@abcfws.com
407-483-6953
SOURCE ABC Fine Wine & Spirits