May 02, 2023 - The last WPE episode for March was approached differently in many ways. EquityMatch.co began their 'Weekly Pitch Events' by introducing five new founders in addition to a special guest. This online broadcast showcases innovative startups and provides them with the opportunity to pitch their ideas to investors with great potential. To learn about these startups, join EquityMatch.co. Catch the startup pitches every Tuesday, 5-7 pm GMT on Facebook, LinkedIn, and YouTube.

The founder of "EquityMatch.co" and Managing Partner of HSMI-Corporate Advisory, Massimiliano (Max) Sulpizi, was our host. Alongside being a CEO, he has worked as a venture capitalist, business owner, and merchant banker. He has advised companies on deals worth more than €100 million and fundraising efforts totaling more than €50 million in various sectors, including infrastructure, fashion, real estate, and technology.

Max welcomed all viewers that were tuned in while giving a quick introduction of what the Weekly Pitch Events provide. He then turned everyone’s attention to our special guest, Mohammed Jamal.

Mohammed Jamal, an experienced investor in multiple industries, including Life Science and Financial startups, was a guest investor panelist in this episode. He has invested in over 20 companies with successful exits.

The first to pitch was Krystel Abi Assi, who’s seeking investment in a seed round. She is the CEO of Sellers Society with a decade of experience in the e-commerce (selling) field. As Krystel progressed, she helped develop several startups and SMEs to thrive in the e-commerce landscape.

Sellers Society, in a nutshell, basically helps small businesses that sell online to make data-driven judgments that strengthen their profits. Krystal explained that 90% of startups fail within 120 days of launching due to insufficient e-commerce tools, despite soaring sales. “The Sellers Society smart dashboard integrates into a seller's Marketplace account, extracts the data, and provides sellers real-time information” Krystel stated. While this is a global-scale solution, the immediate plans to start in thriving markets: the Middle East, Africa, and Asia Pacific. The model itself is SaaS, and the revenue structure is subscription-based, with a user being charged €22 a month – this is because the Seller Society dashboard offers multiple marketplace data analytics (i.e. Amazon UK and US), along with more unique features that provide accurate data and metrics so sellers can make data-driven decisions to improve profits.

Kemal Sehoglu, a board member of DATS Project Cyber Security Technology Inc., pitched for a pre-seed investment round. With years of experience in cybersecurity and blockchain, he presented his venture to potential investors.

DATS Project creates innovative products to revolutionize Web3 and Web2 cybersecurity. “We are building the first decentralized computing power markets place to generate low-cost CPU and provide SaaS solutions to clients in the cyber security industry” Kemal explained. DATS has a unique pay-on-demand payment model that charges a fraction of traditional cybersecurity products. It provides solutions for Web3 security, Web3 threat intelligence, and Web2 cybersecurity, generating income DATS Project is the first project to produce solutions to many problems in the field of transparent and evidence-based cybersecurity with distributed computing power, blockchain, and Web3 technology. The participants' enormous computing power in DATS will produce solutions to problems in Web3 security, Web3 threat intelligence, and Web2 cybersecurity. By adopting this approach, DATS ensures that participants have a stake in the project and are incentivized to contribute their computing power. DATS aims to create a sustainable model for producing solutions to cybersecurity problems.

Morgane Rousselot is seeking an investment on a pre-series A round pitched next. She is the Co-Founder and CEO of SEABELIFE BIOTECH. A scientist by training with 20 years of training in the development of drug substances and biotechnology.

SeaBeLife is developing a new disruptive therapeutic approach expected to halve the medical burden and the death rate of severe pathologies without potent treatment.

SeaBeLife's main goal is to offer cost-effective medical treatment for Acute Liver Injury and Acute Liver Failure, which cause prolonged ICU stays, multiple complications, and organ failure, leading to social and economic burdens. “We are the only company worldwide developing a therapeutic approach”, Morgane explained. SeaBeLife also aims to distribute another treatment that can prevent the loss of vision of a patient with Dry AMD (a major cause of blindness). SeaBeLife’s main drive is to evolve its assets into clinical development and to establish win-win strategic partnerships with pharmaceutical companies at the most attractive stage of expansion. “We will earn our first revenues in the form of upfront payments and royalties when the drug will be commercialized”. After sharing the financial plan Morgane concluded the presentation and moved into a quick Q&A discussion with Mohammed.

Martin Granig pitched in fourth. He is the Co-Founder and CEO of MONKEE and is looking for an investment in a Series A Round. Martin was a seasoned senior manager in consumer goods. He has expertise in gamification and behavioral design from leading a global Innovations department.

The past experience is what inspired Martin to create MONKEE. Basically, MONKEE’s goal is to make it possible for millions of people to achieve their goals without having to build up debt. The aim here is to establish a #savenowbuylater – a responsible alternative to #buynowpaylater – to bring financial freedom to our users. Consumers and retailers both can gain much in a win-win scenario. MONKEE has over 200,000 users currently on its platform and actively contributes to the users’ savings goals when they shop at over 450 partners in Germany and Austria. Martin explained that MONKEE recently launched a Smart Money Payment Card “We earn revenue via sales commissions up to 25% for each purchase via the app and charge card machine fees, interchange fees for every card transaction and sell placement packages to retailers for them to get visibility at highly relevant consumers” Martin added before concluding his presentation, and he then engaged with our guest panelist to clarify any inquiries he had regarding the pitch.

The fifth and final pitch was done by Alexandra Badea who is one of the founders of the venture that’s being pitched - She is Mom Club. She is seeking investment in the pre-seed round. Alexandra, started her entrepreneurial journey 9 years ago with an HR agency.

While sharing her pleasure Alexandra moved on to introducing her venture, the She Is Mom Club. In a nutshell, it is an a-z digital solution that helps women understand their unique professional brand, discover or rediscover what they want to do, and connects them with specialists that can offer inside knowledge and the best cost-effective products and services for them and their families. “Our platform is perfect for moms and future moms who want to strengthen self-esteem, to have open discussions about motherhood” Alexandra explained. “It's never too late or early to invest in education it's the magic place for entrepreneurs, freelancers, and part-time job-seekers” She added. The revenue for this venture comes from subscriptions as the business model focus is separated into B2C and B2B. Alexandra’s presentation further showed that their focus market is currently in USA and Europe. While earning € 27,000 gross revenue in 2021, Alexandra added that they're hoping to double it in 2023. Alexandra's closing aim: creating happy moms who build happy families and a happy society before Q&A with panelists.

As always, before ending the session, Max, put forward the final question for all business founders, “Why should an investor invest in your business?”

Starting with the last pitch, Alexandra shared that it's a great opportunity to create a social impact. Education does take a long to get a return investment, but - there’s high satisfaction in it.

Martin highlighted their scalable business model, recently achieving product market fit and plans to use the capital to drive growth and offer a sustainable alternative to buy-now-pay-later services.

Morgane shared that they have developed a new therapeutic approach to easing the medical burden of severe pathologies, and investors now can participate in this scientific and medical success story.

Crystal stated that Seller Society was added to Google for Startups in 2022, featured at Web Summit 2022, and became a global partner for Amazon in early 2023 due to high demand from users, making it a unique opportunity for investors to support SMEs.

Unfortunately, Kemal who presented the pitch for DATS Project was unable to share his response due to a technical issue. With that, the episode wrapped up.

EquityMatch.co gives participants access to marketing and promotion options and puts them in touch with investors directly, via the courses made available. For more details on upcoming sessions and events, go to www.equitymatch.co and EquityMatch.co social media pages on Facebook, Twitter, and LinkedIn.

Contact Information
Massimiliano Sulpizi
Equitymatch.co
38
Craven Street
WC2N 5NG
Voice: 44 7478 987008