BROOKLYN, NY, April 28, 2023 - Barney Robinson, BA, EMBA has been included in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.
Mr. Robinson is the founder and chief executive officer of Orchard Creative, a Brooklyn-based advertising firm known for their creative and modern campaigns for major technology and CPG brands, among others. He has enjoyed more than 25 years of success in the advertising industry and is widely regarded as an innovative leader in the field. In 1997 he joined global advertising agency Bartle Bogle Hegarty. By 2010 he was the President of BBH's New York office. As a part of the firm's corporate leadership team, Mr. Robinson also served on the Global Group Board. During his tenure, BBH was named Campaign Magazine's Agency of the Year in 2003, 2004, 2005 and 2011, IPA & APG Effectiveness Agency of the Year in 2008 and Webby's Agency of The Year in 2011.
After departing Bartle Bogle Hegarty in 2011, Mr. Robinson founded Barton F. Graf, where he remained chief executive officer until 2018. Under his leadership, the firm gained global notoriety, earning industry honors including Creativity A-List in 2012, 2013, 2014, 2015, 2016 and 2017 and AdAge A-List in 2012, 2013, 2014 and 2016. In 2014, it was named 4A's Mid-Size Agency of the Year and included on Forbes' list of Most Influential Agencies and Fast Company's annual Most Innovative Companies roundup.
Since its establishment in 2019, Mr. Robinson has continued to shape advertising trends with Orchard Creative, making it central to Orchard's mission to actively address the issues of gender and race inequality in the advertising industry. They made the following commitments:
• Orchard's majority equity shareholder and highest paid employee is, and always will be female.
• All female employees at Orchard are all paid equal to, or more than, their male peers.
• Orchard would increase the size of the BIPOC talent pool available to the entire industry, in pursuit of which they voluntarily train at-risk BIPOC youth, for a full academic year, for careers in the communication and media arts.
For delivering on these diversity initiatives, while also helming famous and successful campaigns for Google, Foot Locker Inc, Ocean Spray, Silk, Oikos and others, Orchard has received the following accolades.
AdAge A-List 2023
Inc. Best in Business 2021: Gold
AdAge Small Agency Awards 2021
Campaign US Agency of The Year 2020: Independent Agencies
Campaign Global Agency of The Year 2020: Independent Agencies
Mr. Robinson holds an executive Master of Business Administration from the New York University Stern School of Business. He credits his success to his education, training, and ability to learn on the job, and cites his work ethic as a major factor in his continued professional relevancy. In the coming years, Mr. Robinson looks forward to continuing to build Orchard Creative into the best advertising agency in the United States. In his personal time, Mr. Robinson enjoys spending time outdoors and is an avid fisherman.
About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Marquis celebrates its 125th anniversary in 2023, and Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. Marquis® publications may be visited at the official Marquis Who's Who® website at www.marquiswhoswho.com.
Contact Information
Marquis Who's Who Ventures LLC
Uniondale, NY
USA
Voice: 844-394-6946
