Traditional ways of Grocery shopping have been a thing of the past in recent times, where shoppers will visit the store to buy things they needed in big queues. With the advent of technologies in Grocery businesses, customers now just shop groceries with a click, add items to cart, and make payments. However, all these latest trends offer a better shopping experience for customers, and it's revolutionary in the market.
The tech innovations like augmented reality and robotics took grocery shopping to the next level. Are you curious to know how Technologies improve the grocery shopping experience with the latest innovations?
Here are the top 5 technologies that every grocery business must have in 2021,
1. Autonomous Delivery Robots
Many food delivery businesses have adapted delivery robots in first world countries, especially during this pandemic hit. The autonomous robot deliveries are blooming each day, as people find it efficient to make orders online and get items delivered at their doorstep.
In the UK, Ocado (an online supermarket) took this trend beyond expectations and delivered groceries using an automated grocery pick up and pack up system.
This technology has reduced the time they used to spend on packing products, which usually take (2 hours) for 50 products and this system could complete it in just five minutes. Using this innovation, grocers can deliver products quickly for online shoppers.
2. Augmented Reality Enriches Grocery Shopping
Augmented reality is revolutionary across various industries, it also offers a rich experience for the online grocery business.
Moreover, it transforms the entire shopping experience in-store.
For example, Dent Reality is a well-known tech startup, which developed an innovative smart tool that helps shoppers to find price information and nutrition values of products by scanning it using smartphone cameras.
Augmented reality helps customers to save their time by providing easy navigation across the online store.
3. Free Check-out Options
You might have experienced the hectic long queue for billing in supermarkets, which scares most of the in-store shopping customers.
To deal with such messy long queues, U.K grocer Sainsbury has come up with innovative measures like online app payments with a simple scanning option. Customers can make payments using Apple Pay instantly.
Also, Amazon Fresh is planning to create a new range of supermarkets with innovation in the U.K. including these fast payments methods.
4. Smart Home Delivery
The major drawback of online delivery or shipping is the long wait for the product's arrival. However, Waitrose, a supermarket in the U.S has changed the insights of home delivery with its in-home delivery services.
With customer's inconvenience in mind, they have developed a smart lock with a temporary access code set by customers using the mobile application. This code is sent to drivers when they reach your property and store frozen or perishable foods into refrigerators directly.
This security code gets expired once the delivery process gets completed and the driver leaves your property.
5. Voice-activated Shopping Experiences
As per the reports, “most of the households in U.K will have their own smart speakers by 2022”. As voice searches offer endless possibilities for grocers.
For example, As you know many grocers publish food recipes to catch the eyeballs of customers and engage them to use their products. Likewise, voice assistants allow businesses to implement the same strategy in a more convenient yet powerful way.
Voice interaction offers a hands-free experience for customers. And, there is an app called Kitchen (created by food networks) which offers around 70,000 recipes from Television chefs using voice commands only.
Wrap up
There are multiple technologies and trends used while developing mobile app for the grocery business , these are just the top 5 technologies that can transform your grocery store with a better shopping experience.
Fortunately, the advancements in technologies is an ever-evolving trend, that delivers a fun and seamless experience to shoppers as well as grocery store owners.
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POFI Technologies Pvt Ltd