LOS ANGELES - April 24, 2020 - Chelsey Wang Baby has expanded its 6-piece baby collection with their new cradle cap brush and comb. The duo is made from soft, non-toxic silicone and gently removes unwanted skin from the top of the head. Cradle cap is known as the infant version of seborrheic dermatitis which causes dandruff in adults.
"I am so excited about our latest addition to the collection. I believe it will be so helpful to new parents looking to rid their children of this pesky ailment" said CW Founder, Chelsey Wang. Cradle cap can appear as a scaly rash on the scalp and is believed to be caused by hormones from the mother. These hormones cross the placenta in utero. The hormones, in turn, cause the oil glands in the skin to become overactive causing more oil than normal to be released. This extra oil causes the dead skin cells to "adhere" to the skin.
"With cradle cap affecting around 70% of our babies I wanted to make a brush and comb that goes hand in hand with other products from the CW collection, making it easy for parents to have all the tools they need in one spot," said Wang. To use the CW Cradle Brush + Comb start by applying a few drops of CW Baby Massage Oil to baby's scalp and allow to sit for three to five minutes. Take the silicone brush and gently massage the scalp for one to two minutes. Use the comb and gently rub away any loose skin. Rinse your baby's scalp with CW Organic Hair + Body Wash two times or until the oil is gone, repeating the cycle every one to three days.
Chelsey Wang Baby offers a dayside and nightside collection. The full collection includes the CW Diaper Crème, Organic Hair + Body Wash, Calming Massage Oil, Soothing Aloe Serum, Night Night Baby Wash and their Night Night Baby Oil.
Created in 2014, husband and wife team Rob and Chelsey Wang started CW Skincare with No Secrets out of a desire to grow public awareness of nasty chemical and synthetic ingredients that have found their way into a majority of mainstream products today while offering high quality, safe and effective alternatives. Chelsey Wang products are made with organic ingredients, cruelty-free and always vegan. https://www.chelseywang.com
Contact
Porsha Clark